Greg has more than 30 years’ experience as a strategic communications advisor, editor, trainer, and journalist. This includes two decades of work in Southern and East Africa, where he is a highly regarded proponent of clarity, accountability, and transparency. He serves as a global advisor on public financial management communications.
Clarity Global
Say what you mean
CAPE TOWN | WASHINGTON, DC | SYDNEY
Clarity Global
Right message, right people, right time
Since 2004 we have helped companies, governments, and international organizations to communicate complex ideas clearly – and to make a timely impact with their target audiences.
We specialize in:
Economic
growth and investment
Risk
and resilience
International
development and finance
Public
finance and public policy
Human intelligence, AI tools
We embrace innovation to enhance communications and use AI tools to improve productivity. But as thinking partners for our clients, we put human creativity, integrity, and the quality of our work first.
What we do
We create communication strategies and content to advance your strategic intent. From message decks to targeted briefings, we support you with effective, authoritative, and credible tools. Our experienced facilitators help you run leadership meetings smoothly and effectively.
Strategic advisory, positioning, and facilitation
Our experienced researchers, writers, and editors help you develop and refine any kind of publication, from annual reports to global program highlights, by telling your story with a compelling narrative devoid of jargon.
Content development
and reporting
We craft insightful, evidence-based speeches, articles, and posts that inform, engage, and resonate with your target audience – from Tier 1 outlets to internal channels.
Thought
leadership
We offer customized training in writing, editing, speechwriting, media relations, and employing human intelligence in the age of AI. Check out our book – Become a Better Writer – elsewhere on this website.
Communications
training
We create compelling design, multimedia storytelling, and data visualization to bring complex ideas to life across infographics, digital content, and social media posts.
Multimedia, design, and data visualization
Global reach
With offices in Washington, DC, Cape Town, and Sydney, the sun never sets on Clarity Global.
North America
Our Washington, DC, area office supports multilateral development banks, government agencies, companies, and nonprofits with a full-suite of cost-effective communications services.
GSA Federal Contracting
Clarity Global holds GSA Multiple Award Schedule (MAS) contract 47QRAA26D0024, providing US federal agencies with a streamlined, compliant pathway to procure our communications, editorial, and professional support services.
GSA Capability Statement
Our GSA capability statement is available here. More details are available on our GSA contract page.
Certifications
Small business, SBA-certified women-owned small business.
Africa
Our Cape Town office, opened in 2004, coordinates a team of talented professionals across South and Southern Africa, with partners in key markets in East and West Africa.
Our work on the continent ranges from advisory services for major commercial banks, to strategic communications services and training for finance ministries and central banks, to producing and editing outputs for multilateral lenders.
The Cape Town office also coordinates our work in Europe, where we support industry associations and sustainability-focused agencies and nonprofits.
Certifications
Level 2 BBBEE contributor in South Africa.
Asia-Pacific
Our Sydney satellite office works seamlessly with our hubs in Cape Town and Washington, ensuring 24-hour global support for our clients. From Sydney, we coordinate our Asia-Pacific project pipeline.
Some of our work
The challenge
For over 15 years, Clarity Global has supported the World Bank Group with strategic communications. In a rapidly evolving geopolitical environment, the Bank needs to speak effectively to diverse stakeholder audiences while maintaining the technical quality of its outputs.
Case study: Global replenishment
We provided strategic communications and outputs for the 21st replenishment of the International Development Association, a year-long campaign involving dozens of donor and beneficiary nations. Our work included strategic messaging and producing a wide range of tailored outputs, from op-eds in Tier 1 publications to speeches, briefing notes, and infographics in close collaboration with executive leadership, key managers, and technical leads.
Result
- Built awareness and support among donors and other development stakeholders.
- Strengthened message consistency across a complex, multi-country fundraising campaign.
- Supported senior leadership communications during a critical replenishment cycle.
- Delivered tailored communications products for diverse global audiences.
- Contributed to the successful IDA21 replenishment, which mobilized $100 billion in financing for development priorities.
The challenge
Since 2004, Clarity Global has provided communications support to South Africa’s National Treasury. Around the world, national budgets are long, detailed, and highly technical, with little accessible language. This approach reduces transparency and curtails effectiveness.
Our approach
Clarity Global has provided strategic communications support to the National Treasury leadership for over two decades as the editors of the country’s national budget documentation – along with a wide range of other publications. We have trained hundreds of officials in clear writing skills.
Our work includes strategic advisory services and developing a budget communications plan for senior officials to build credibility, improve fiscal understanding, and strengthen impact.
Result
- Helped South Africa consistently secure a Top 4 ranking or better in the Open Budget Survey’s global transparency index every year since 2006, with first-place rankings achieved in 2010, 2017, and 2019.
- Enabled the Treasury to translate complex policy into clear, accessible public information, improving the usability of and public engagement with the flagship budget publications.
- Strengthened communication skills and standards across the Treasury.
- Supported direct media engagement with budget and fiscal issues.
The challenge
Absa, the fourth largest African bank by assets, needed to establish a new identity and brand across the continent while maintaining employee confidence and engagement during its separation from Barclays. Clarity Global helped to inform and engage Absa’s 28,000 employees during bank-wide change initiatives and digital transformation. During the COVID-19 pandemic, Clarity again provided strategic communications support.
Our approach
Given large-scale shifts in the bank’s ownership, leadership, and strategy, Absa employees needed clear communication for internal accountability and transparency. We worked with executives and senior leaders to embed a new strategy and culture, create thought leadership outputs such as speeches and op-eds, design content to combat change fatigue and manage transitions, and deliver training to improve the impact of executive communications. In collaboration with the Absa team, we were able to identify and address communications challenges across the business.
Result
- Produced effective communications during Absa’s separation from Barclays UK.
- Helped launch a new brand across 10 African countries.
- Kept 28,000 employees informed during a major organizational change.
- Developed enterprise-wide language and communication standards.
- Strengthened executive communication capabilities through training.
- Supported workforce transition during COVID-19.
Our people
Greg Rosenberg
Managing Director: United States
Director: South Africa
Palesa, a founding director of our African business, works on both sides of the Atlantic. She has extensive experience in designing communications strategies. As a sought-after thought leader in South Africa, her work is widely published. She is the managing director of our sister company, Cover2Cover.
Palesa Morudu
US Director: Strategy & Marketing
Director: South Africa
Jane leads our South African head office. With a background in marketing and public relations, Jane has broad strategic communications and client service expertise. She holds a Bachelor of Arts in law and English.
Jane Schreuder
Managing Director: South Africa
Shaista holds a Master’s degree in economics and philosophy from the London School of Economics. Before joining Clarity, she was an economist with the South African Reserve Bank. As a writer and editor, she helps Clarity’s clients develop evidence-based, strategic communications suited to their target audiences.
Shaista Amod
Director & head: Asia-Pacific
Lara is a writer, editor, and project manager focusing on global sustainable development. She has more than a decade of experience in communicating complex ideas in plain language. Lara holds an Honours degree in media from the University of Cape Town.
Lara Godwin
Senior editor
Donald is a senior editor and head of training at Clarity. He holds a PhD in English literature from the University of Cape Town and has more than a decade of experience as a lecturer and tutor in Europe and South Africa. He is the co-author of Become a Better Writer: How to Write with Clarity and Simplicity.
Donald Powers
Training manager and editor
Elize is a publisher and editor with extensive experience in leading teams on complex publishing projects from concept to delivery. Before joining the publishing industry, she worked as an English teacher. Elize holds an Honours degree in English from the University of the Western Cape.
Elize Mehl
Managing editor
Raykie’s roles range from writing and editing to managing projects, with a focus on communications covering environmental and social issues. She holds an Honours degree in environmental management and a Bachelor of Arts degree in linguistics from the University of Cape Town.
Raykie Martin
Senior editor
20 Years of Clarity Global
African insight, global reach
Since 2004, our clients have trusted us to help them communicate with clarity, simplicity, and integrity. We work with the private and public sectors, development finance institutions, and NGOs. We communicate complex ideas in a way that can be understood by your target audience.
